East Norwich Masterplan stage 2: Masterplan objectives

The following objectives underpin the proposals embedded with the masterplan. Proposals for new development within the east Norwich area will be expected to contribute positively to their delivery. 

To what extent do you agree with these objectives?

Delivering sustainable connections

Ensuring the sites become a fully integrated part of east Norwich, connecting with surrounding routes and prioritising sustainable forms of transport, including public transport services.

New forms of infrastructure supporting sustainable travel modes should be fully integrated with the delivery of new development.

Respecting heritage and improving its setting

Carrow Works has played a prominent and important role in the city’s history. The site benefits from heritage assets of international significance as well as a rich social history.

Opening the site up to public use presents incredible opportunities to reuse and repurpose these assets and, crucially, improve their setting.

Capitalising on the river frontage

The opportunity to create expansive new and varied riverside environments is one of the most exciting opportunities for east Norwich.

The opportunity to establish a new fully accessible riverside walk on both sides of the Wensum should be carefully explored for the benefit of all.

Optimising land and promoting diversity

High density development with a vibrant mix of uses delivering a range of new jobs and mixed tenure homes should be promoted, supported by appropriate education, health and other community facilities.

In creating new connections with the Broads, improving the visitor experience should be a high priority.
 

Delivering flood resilience

New development must manage issues associated with flood risk and its mitigation across the sites. Creative approaches to achieve this objective may provide wider benefits.

As global temperatures rise flood events are becoming more regular and it is critical that development proposals take account of these risks.

Respecting nature

Embracing the highest levels of environmental sustainability in building design and construction and delivering biodiversity net gain across the development as a whole.

New development should take full account of the special ecological characteristics and designations of the area.
 

Equitable infrastructure provision

New and improved connections, flood mitigation, and community facilities are just some of the essential infrastructure components required to support the regeneration of east Norwich.

Ongoing collaborative working between key stakeholders will be needed to create an equitable framework to support long term infrastructure delivery.

Flexibility, robustness and long-term thinking

The masterplan is a flexible and long-term framework for investment and growth.

Its implementation and realisation will take a number of years, so the masterplan and its guidance need to be flexible enough to enable development proposals to take account of changes in circumstances.

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