Launched in 2019 as part of the Norwich 2040 City Vision, the City of Stories initiative positions Norwich as a vibrant, creative destination and strengthens its identity as England’s first UNESCO City of Literature.
The project celebrates the city’s rich heritage, independent spirit, and cultural diversity while promoting innovation and inclusivity. It aims to attract visitors, support local businesses, and foster pride among residents by telling authentic stories about Norwich’s people, places, and values.
The brand emphasizes creativity, change, and community, ensuring Norwich remains a city of unique experiences and narratives.
Find out more about Norwich City of Stories