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My Norwich

City centre site specific allocations

CC5 Land at Greyfriars Road/Rose lane


The site is located on the north side of Rose Lane, between Maidstone Road and Greyfriars Road, and is 0.11 in size. The site has been cleared and it is currently vacant.

The site is surrounded by a mixture of residential and city centre type uses, including residential, offices, bars, pubs, takeaways, clubs and restaurants. New apartments are currently being constructed to the rear of the site. The site fronts Rose Lane which is a main route into the city centre.

The site is located within the Prince of Wales Road character area of the City Centre Conservation Area. This part of Rose Lane is close to Prince of Wales Road and contains a mixture of uses including residential, offices and leisure uses. The appraisal identifies this site as being within a ‘neutral’ area in townscape terms, The wider area has many historically significant buildings, including the grade II listed Tudor Hall, interspersed with former industrial buildings, and contains a number of large office buildings.

Explanatory text

Development of this site for a mix of uses will help deliver new housing, office and small scale retail development in this sustainable location, contributing to the targets in the JCS.

Development must address the site’s constraints which include its location in the City Centre Conservation Area, and the Area of Main Archaeological Interest. An archaeological investigation will be required prior to development.

Development of the site offers opportunities to improve the townscape in this area, through high quality design, including providing a street frontage to Rose Lane. The development must be designed to take account of noise from the busy road at Rose Lane and its proximity to the late night activity zone.


This site is part of a larger site which was allocated in the 2004 Replacement local plan for mixed use development including housing, employment and leisure uses. The remainder of the site has been developed.

The site previously had planning permission for 24 dwellings with retail development on the ground floor. This permission expired in March 2013.

The site is suitable and available for development in the plan period. 

​POLICY CC5: Land at Greyfriars Road/Rose Lane

Land at Greyfriars Road / Rose Lane is allocated for a housing led mixed use development, to provide a minimum of 20 dwellings.

Small scale office and retail units could also be provided as part of the mix, fronting Rose Lane.

A noise assessment will be required, and the development must be designed to take mitigate the impact of noise from Rose Lane and from proximity to the late night activity zone.

Site allocation plan Land at Greyfriars/Rose Lane