Customer and digital strategy 2024-29 - Vision

Our vision is to become a digital organisation, providing easy to access services that our customers want to use by default.

Our workforce will be supported to develop modern and innovative ways of working, delivering inclusive, cost effective and efficient services.

digital vision

Our strategy will be led by the Government Digital Service Design principles:

  • Start with user needs
  • Do less
  • Design with data
  • Do the hard work to make it simple
  • Iterate. Then iterate again
  • This is for everyone
  • Understand context
  • Build digital services, not websites
  • Be consistent, not uniform
  • Make things open: it makes things better.
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